Katie S. Sanders
 

Creative strategy and consulting capabilities include ...

Writing & Editing

  • Ghostwriting (thought leadership bylines, speeches, proposals)

  • Hourly editing

Brand Messaging

  • Copywriting

  • Customer relationship management

  • Campaign and event development / execution

Content Strategy

  • End-to-end editorial advisory

  • Multimedia freelancer recruitment and management

  • Strategic partnerships

Case Studies

I. Publishing

Supported the research, editorial development, and promotion of I Hear My People Singing: Voices of African American Princeton 1900-2000, journalist Kathryn Watterson's historical nonfiction book published by Princeton University Press in 2017, with a foreword by Dr. Cornel West

II. Media relations

Led the Y-Combinator-backed startup's brand communications and media relations from late 2014 to early 2018, managing external agency partner to drive international coverage, founder recognition, and speaking opportunities

Select earned media:

  • Fast Company’s "World's Most Innovative Enterprise Companies" and "100 Most Creative People In Business”

  • Entrepreneur's "100 Most Brilliant Companies"

  • Business Insider's "19 Hottest NYC Startups To Watch In 2018”

  • Forbes and Inc "30 Under 30"

  • Crain's NY 40 Under 40"

III. Campaign development

Developed a public repository of free, downloadable stock photography featuring original imagery of Black, Latinx, and Native American professionals at work, managing the production and distribution of the images (including a golf album sponsored by the PGA of America); the images have been downloaded thousands of times and leveraged by bloggers, corporations, advertisers, and media outlets such as the The New York Times and NASDAQ

IV. Special events

Glamour  Top 10 College Women Event:  Panelists Jessica Williams, Wendy Kopp, Piper Perabo, Cindi Leive, Alex Wagner (moderator), Anna Chlumsky, and Rachel Sterne Haot pose at the April 2013 event at Barnard College in New York City. I worked with  Glamour  colleagues to produce the 2013 and 2014 College Woman of the Year panel events and winner conferences.

Glamour Top 10 College Women Event: Panelists Jessica Williams, Wendy Kopp, Piper Perabo, Cindi Leive, Alex Wagner (moderator), Anna Chlumsky, and Rachel Sterne Haot pose at the April 2013 event at Barnard College in New York City. I worked with Glamour colleagues to produce the 2013 and 2014 College Woman of the Year panel events and winner conferences.

V: Strategic partnerships

Jopwell X  Forbes  30 Under 30 Scholars Program:  I established a partnership with  Forbes  to bring ~100 exemplary Black, Latinx, and Native American undergraduates from across the U.S. to the 2017  Forbes  30 Under 30 Summit as Jopwell x   Forbes  Scholars.

Jopwell X Forbes 30 Under 30 Scholars Program: I established a partnership with Forbes to bring ~100 exemplary Black, Latinx, and Native American undergraduates from across the U.S. to the 2017 Forbes 30 Under 30 Summit as Jopwell x Forbes Scholars.

Have a project you'd like to discuss? Get in touch.